It’s important for entrepreneurs, content creators, influencers and livestreamers to keep up with business news and updates in our niche. Here are some of the new business books for creators and solopreneurs coming out in 2026 that we might all benefit from reading.
I am including a few new books about AI, so long as they contain content that may be relevant to content creators.
(Disclosure: Some of the links in this post are affiliate links. This means if you click on the link and purchase the item, we will receive an affiliate commission at no extra cost to you)
“Attention is the New Currency: The Ultimate Guide to Standing Out and Getting Paid on Social Media,” by Marissa Rachel and Shanna Lisa.
Two sisters who are Brazilian influencers share tips on getting brand deals (theirs are with the likes of Marvel and Disney), navigating online hate, standing out in your niche, and how to stay on top of trends.
Shop for this social media book on Amazon or at Barnes & Noble.
“Guru, Inc.: Win in the Creator Economy, Build an Iconic Brand, and Become the Go-To Authority in Your Niche,” by AJ Kumar.
Inside, you’ll learn how to stop the scroll, become the person that people default to when they need expertise, turn views into value, and run your business like a professional.
Shop for this new book on Amazon or at Barnes & Noble.
“Stream Big: The Triumphs and Turmoils of Twitch and the Stars Behind the Screen,” by Nathan Grayson
This book arrives in paperback on March 31, 2026. It follows the careers of nine Twitch livestreamers. The introduction explains “Why Twitch Matters.” Chapters include: Community; Virality; Recognition; Technology; Consistency; Control; Responsibility; Survival; Solidarity; and Twitch is Dead – Long Live Twitch.
Shop for this book on Amazon or at Barnes & Noble.
“A Whole New Human: Ten Ways We Must Evolve to Survive and Thrive in the AI Age,” by Derek Rydall.
Here’s a guide to adapting to AI and new technologies that come along with it, with actions we can take, for creators, business people and educators.
Buy this new book on Amazon or at Barnes & Noble.
“Child Influencers: How Children Become Entangled with Social Media Fame,” by Crystal Abidin.
This book won’t be of interest to everyone, but I thought I would add it here just in case.
Chapters include: Mommy Bloggers; Micro-Microcelebrity; Family Influencers; Child Influencers; KidTok; Meme Celebrities; Viral Stars; Variety Stars; Factories; Ground Zero.
Shop for this book on Amazon or at Barnes & Noble.
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